![JMB_2023headshot_edited.jpg](https://static.wixstatic.com/media/68934e_d1f7c5ca547e473b97d39eb759e2dc8d~mv2.jpg/v1/fill/w_204,h_204,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/JMB_2023headshot_edited.jpg)
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• Growth
• Product
• Creative
• Branding
• Channels
• Messaging
• Membership
• Partnerships
• Experiential
• M&A
Bio
Sr. Marketing Director with 11 years of experience building, integrating, and scaling marketing operations, growth strategies, and teams.
• Highly skilled with emerging technology, innovation, & Edtech products
• Excellent with GTM models for founders, startups, enterprise, & membership
Pastimes: Backpacking, SUPing, art, emerging tech
Lately..
1871
Global Innovation hub with $3B of impact.
Sr. Director of Marketing
• Led strategy, creative, and operations for the launch of products (26+)
• Drove corporate messaging in M&As (3), shaping brand, website & channels
• Remodeled product funnels with complex automation & integrated content
• Rebuilt product & events landing pages (23} with SEO and demand strategy
• Revamped marketing process with efficiencies, tools, & company adoption
• Restructured newsletter (6) portfolio and increased engagement by 8-15%
• Organically generated 18K+ new Linkedln followers from growth strategies
• Scaled team from 1 to 8 with feedback like, "Best mentor I've had."
• Led strategy & launch of NFT collection "Dedicate of Innovation" for 10 year